Felicia G. Traub
Special Counsel
Duane Morris LLP
1540 Broadway
New York, NY 10036-4086
USA

Phone: +1 212 471 1836
Fax: +1 212 208 4642
Email: fgtraub@duanemorris.com

Felicia G. Traub practices in the area of intellectual property law with a concentration on trademark, copyright and unfair competition issues. Ms. Traub has extensive experience counseling clients with regard to all aspects of trademark clearance, maintenance and enforcement domestically and internationally, including managing litigation of infringement and unfair competition actions, as well as advising on image rights and trademark licensing issues. She has particular experience training consumer products marketing business executives and graphics design teams concerning the trademark, copyright and rights of publicity and privacy issues especially pertinent to their trades.

Prior to joining Duane Morris, Ms. Traub was a senior trademark and copyright counsel for seven years at Colgate-Palmolive Company, where she had global jurisdiction over major consumer product categories. She also managed the annual process of renewing thousands of trademark registrations worldwide and the Trademark Department's law student internship program. Prior to her tenure at Colgate-Palmolive, Ms. Traub served as Intellectual Property Counsel at Chanel (Trademark Services, Ltd.) and also practiced for more than seven years as an IP attorney in private practice.

Ms. Traub is a 1993 graduate of New York University School of Law, where she was on the editorial staff of the Journal of International Law and Politics and was awarded the Jack J. Katz Memorial Prize in Entertainment Law. She graduated summa cum laude from Duke University, where she was elected to Phi Beta Kappa and received a Duke University Faculty Scholar Award. She is proficient in French and can read Spanish, Portuguese and Italian.

Areas of Practice

• International Intellectual Property
• Trademark, Copyright and Unfair Competition
• Fashion Law

Representative Matters

• In collaboration with trademark counsel in Asia, coordinated the creation of a Chinese- language version of the house mark for a famous U.S. fashion designer for use in China, Taiwan, Hong Kong, Singapore & Malaysia, taking into consideration political and cultural issues when selecting simplified or traditional characters. Devised a Chinese language trademark which is a close phonetic equivalent of the designer’s brand name and which simultaneously evokes connotations of femininity, elegance and gracefulness in the meaning of each individual Chinese character.
• Drafted trademark licenses for clients in the prestige and mass-market fields of fashion, cosmetics, toiletries and fragrance.
• Was responsible as in-house counsel for all aspects of trademark, copyright and image-rights clearance, prosecution, maintenance and enforcement for the portfolios of numerous international and regional brands for a major international consumer-products company.
• As in-house counsel, managed all aspects of trademark, copyright and image-rights issues related to the development, launch, promotion and intellectual-property protection of hundreds of consumer products worldwide.
• Obtained summary judgment in favor of the Las Vegas Sands in its action against ACE Gaming, LLC for breach of a trademark-licensing agreement regarding the use of the "Sands" trademark.
• Represented a popular television personality in trademark protection, copyright protection and consumer-product merchandizing and licensing.

Professional Activities

• International Trademark Association
  - Public Relations Committee
  -- Business-to-Business Subcommittee, 2002-2003
  - Trademark Office Practices Committee
  -- United States Patent and Trademark Office Subcommittee, 1999-2001
  - Brand Names Education Foundation
  -- Law School and Team Relations Group Subcommittee
  --- Co-Chair, Lefkowitz Trademark Moot Court Competition, 1997-1998
• Association of the Bar of the City of New York
  - Committee on Trademark and Unfair Competition, 1996-2001

Admissions

• New York
• U.S. District Court for the Southern District of New York
• U.S. District Court for the Eastern District of New York

Education

• New York University School of Law, J.D., 1993
  - Editorial Staff , Journal of International Law and Politics
  - Jack J. Katz Memorial Prize in Entertainment Law
• Duke University, A.B. (Latin), summa cum laude, 1990
  - Phi Beta Kappa
  - Duke University Faculty Scholar Award for overall academic achievement and excellence in independent research on the topic of pre-Renaissance Latin texts

Experience

• Duane Morris LLP
  - Special Counsel, 2009-present
• Colgate-Palmolive Company
  - Senior Counsel, Trademark & Copyright, 2008-2009
  - Counsel, Trademark & Copyright, 2004-2008
  - Associate Counsel, Trademark & Copyright, 2002-2004
• Chanel, Trademark Services Limited
  - Intellectual Property Counsel, 2000-2002
• Cowan, Liebowitz & Latman P.C.
  - Associate, 1994-2000
• Skadden, Arps, Slate, Meagher & Flom
  - Associate, 1993-1994

Selected Publications

• Co-Author and Contributing Editor, "Brazil," Worldwide Trademark Transfers: Law and Practice, International Trademark Association, 1997
• Co-Author, "Recent Developments in Copyright: Selected Annotated Cases," United States Journal of Copyright Law, 1994-1996
• Chapter Contributor, "Torts of Competition," Commercial Litigation in New York State Courts, West Publishing Co., 1995

Selected Speaking Engagements

• Speaker, "What You Need to Know About Trademark, Copyright and Image Rights," CLE Presentation, Holmdel, New Jersey, June 29, 2010
• Speaker, "Partnering Effectively with In-House Counsel: Making Yourself an Essential Member of the Team," CLE Presentation, New York City, June 3, 2010
• Speaker, "Trademarks & Copyrights: Protecting Key Assets," Intellectual Property & Marketing Law Training Workshop for Marketing Managers, Geneva, Switzerland, February 3, 2009
• Speaker, "What You Need to Know About Image Usage Rights," Global Strategic Branding & Design Group, New York City, December 10, 2008